Meet the Mama Behind Rad Rascals
Built on a love for motorsports. Inspired by motherhood. Made for the next generation of little thrill-seekers.
Hey, I'm Lacey!
I'm the mama behind Rad Rascals, and I'm so happy you're here!
My story starts long before Rad Rascals was ever a dream. I'm a Canadian girl who grew up with dirt in my hair, adrenaline in my veins, and a serious love for anything with a motor.
I started racing ATVs at just five years old, travelling across North America with my family, chasing checkered flags and making memories that would last a lifetime. In 2012, I proudly took home the Women's Canada Cup Championship, which inspired us to pack up the trailer and head south to compete in the United States.
In 2014,
I earned another Women's Pro Championship title, along with the Rider of the Year award. Our weekends were spent on the road, hauling quads, chasing podiums, and racing our hearts out. Those years shaped so much of who I am today. The friendships, the grit, the determination, and the incredible motorsports community will always hold a special place in my heart. My racing friends weren't just competitors; they became family.
Eventually, that chapter came to an end, and I traded my racing helmet for nursing scrubs, building a career in emergency and labour and delivery nursing. But no matter where life took me, my passion for motorsports and the lifestyle surrounding them never faded.
From the Racetrack to Raising Rad Rascals
I was truly born to be a boy mom!
Fast-forward a few years, and I became a proud mama to three wild, adventurous, moto-obsessed boys: Beckham, Brooks, and Bodhi.
From the very beginning, my boys have been drawn to anything with wheels, engines, dirt, and a little adrenaline. Although, growing up in our family, they may have had just a little encouragement!
When my oldest was just three months old, I started dreaming up what would eventually become Rad Rascals.
As a lifelong racer and now a mom,
I wanted clothing that reflected the lifestyle our family lived and loved. But every time I went shopping for my boys, I noticed something was missing.
There were plenty of kids' clothing brands out there, and even a few inspired by motocross, but where was the love for ATVs, snowmobiles, BMX, side-by-sides, and all the other sports that make our community so special?
I knew there had to be something better.
So instead of waiting for someone else to create it, I decided to build it myself.
More Than Clothing. It's a Lifestyle.
Rad Rascals was born from a simple idea:
create a children's lifestyle brand that celebrates the entire motorsports and action-sports community.
I wanted to design clothing that was different. Pieces that were fun, bold, full of personality, and inspired by the sports our families actually live and breathe.
From ATV racing and motocross to snowmobiling, BMX, and side-by-side adventures, our collections are designed for little riders who would rather be covered in dirt than sitting on the sidelines.
Our unique designs bring motorsports culture into everyday kids' fashion, creating clothing that lets little thrill-seekers show off what they love, whether they're at the track, at school, or heading out on their next family adventure.
Because to us, motorsports have always been about so much more than racing. They're about family weekends, lifelong friendships, hard work, resilience, and the memories made along the way.
And that's exactly what I want Rad Rascals to represent.
From a Dream to Doing What I Love
What started as a little idea,
has grown into something I believe in with my whole heart.
Building Rad Rascals while raising three young boys and working as a nurse wasn't always easy. There were long days, late nights, plenty of learning curves, and a whole lot of hard work behind the scenes.
But I never stopped believing in what I was creating.
Thanks to the incredible support of my family, our amazing customers, and the motorsports community that has been part of my life for so long, I was able to take one of the biggest leaps of my life: leaving my nursing career to pursue Rad Rascals full-time.
It's a milestone I'll never take for granted.
Every order, every shared photo of your little rascals rocking our gear, and every family that chooses to support this small business means more than you could ever know.
You're not just buying another piece of clothing. You're supporting a dream, a family, and a brand built around a lifestyle that means the world to us.
For the Next Generation of Little Legends
Rad Rascals is for the fearless little adventurers, the future racers, the weekend warriors, and the kids who live for the thrill of the ride.
It's for the families who spend their weekends at the track, in the garage, on the trails, or cheering from the sidelines.
And it's for every little rascal who loves to rip, ride, and wheelie like there's no tomorrow.
Thank you for being part of our journey, supporting a mom-owned business, and helping me turn a lifelong passion into something truly special.
Stay rad,
The Mama Behind Rad Rascals 🏁
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